Client: Imbue | AI Tech Start up
Role: Producer
Project Type: Branded Content
Brief Synopsis: In this video, Kanjun, founder of Imbue, discusses how AI can evolve from mere tools of automation to powerful systems that truly reason and help us achieve larger goals. Drawing parallels to historical technological advancements, Kanjun envisions a future where AI doesn't just assist with tasks, but enables us to be more human by taking over mental labor, fostering creativity, and freeing us to explore our fullest potential.
Duration: 2:18
Results/Impact:
The premiere of the video had 106,000+ views across YouTube, LinkedIn, and Instagram.
It received highly positive comments. Viewers specifically praised the video’s vision, how it was told so well, and how beautiful it was.
The Future of AI with Imbue
“Beijo was great and extremely clear in setting expectations and also stayed on budget. Her biggest strength was her collaborative spirit. She treated us as a thought partner instead of just asking for tasks and running off to do her own things. Beijo’s authenticity was also impressive. She cared about her clients and the story we were trying to tell; this came through in the final product.”